Focus Only On Essential Elements

This first step probably seems forehead-slapping obvious: of course I should put the focus on the essential elements in my site, what am I, an idiot? But a surprising number of websites fail to achieve this and the result is a big mess of important and unimportant elements spewed onto a page. I’m as guilty of doing this in the past as anybody. It’s hard to be objective and prioritize what’s important or not, because everything seems essential. If you want your website design to be simpler, identify what needs to be focus, just like with any good visual design or piece of art. And that means putting the focus only on the essential elements.

What 20% of what’s on a page gives 80% of the value and content that people go there for? It could be the copy, some social proof, and a signup form or call-to-action button, for example. That’s the 20% right there. On your website, as well as on each individual page, focus on displaying only the 20% of site elements that are delivering 80% of that usefulness.

This isn’t a technical step but a principle that you can use as your guide to simplify your website design strategies. The 80-20 rule will help simplify your website design by pushing you to trim your site elements down to the essentials. What’s really cool is that the 80-20 rule can also help increase your desired results that you hope to achieve on your website. For example, an increased conversion rate in visitors subscribing, signing up, or buying. How? You’re making it so there are less distractions and things for visitors to click on to leave the page.

As we all know, we’re always looking for an excuse not to purchase something at the final step, and any reason to navigate away is a good one. Reduce those reasons and click-away options with the 80-20 rule.

Web Designing Strategies

If you are a start-up business, and cannot afford more for website design, your option could be web design company India that is offering cheap web design packages that would suit companies like you.  Though they come at a cheap price, it does not mean that they compromise at quality.  web design company India is a highly professional website designing company that hosts versatile website designers who offer web design services that are on par with the excellent services got at a much higher price.

Following a meticulous process to come up with a web design India that would make you stand out in a crowd has always been their prime concern.  In order to accomplish this, the web designer India gathers all the details that would be necessary to arrive at a rough site design.  Once the rough draft of the design is arrived at, they subject it to numerous revisions till the client is satisfied thoroughly.  Once all the improvements are incorporated into the design and gets the client's approval, the final draft is launched.

Design India web department at web design company India will also run your website on a trial basis in order to ensure the site's functionality in every single aspect.  When all are found to be in sync with one another, the website is launched for keeps and the next step would be to reaching the target audience.  The website designing company understands perfectly well the importance of reaching the right audience on the internet platform.  That is the basic reason why it has a range of SEO services too lined up in order to enhance the visibility of the website and attract the desired traffic to the website. 

In short, web design company India offers risk free website design and that too cheap web design that would suit all kinds of businesses.

Tips for Web layouts

On internet, every now and then, we comes across a website that are cluttered with information and graphics, pop ups, revolving text which sometimes makes searching for useful information on a web page a very frustrating experience. It may certainly hurt your traffic ratings if it takes more than 10 seconds to load such extravaganza. That's why concentrating on the effective layout become a vital task in website design.

Designing a layout involves deciding how to organize and present your content on the web page as a web page layout defines the geometry of the page. You can use the available tools to easy accomplish this task. Even there are thousands of free web layout templates are available on the net; from which you can choose the best suited one and fill the content and here is your web page ready to load! Free layout contains ready images and other facilities from which you can choose the combination that you would like to have on your web page. Don't just go by their attractive looks; keep these following tips as a reference point to check out each part of the web layout before selecting it as your web page.

Screen Resolution: You should better optimize for 1024x768, which is currently the most widely used screen size. Of course, the general criterion is always to optimize for the most common resolution of your target audience. The below statistics by w3schools for the month of January for the last 5 years seem to reflect the general trend we are seeing on the Web, though I think the 800 × 600 percentages are a bit low.

Year Higher 1024 x 768 800 x 600 640x 480 Unknown
2007(January) 26% 54% 14% 0% 6%
2006(January) 17% 57% 20% 0% 6%
2005(January) 12% 53% 30% 0% 5%
2004(January) 10% 47% 37% 1% 5%
2003(January) 6% 40% 47% 2% 5%

Contrast: Layout should have strike a good balance between graphics and text. It is easy to have too much text on your site. Too many graphics on your web layout may create too much clutter. It also slows the loading time of your web page. So have layout with compressed graphics just to emphasize the points you are trying to make as they can also distract people's attention from the message you are conveying in content. So you will have to take care of contrast in the following relative segments

Contrast of color
Contrast of scale
Contrast of proximity
Contrast of Value
Typographic contrast

Color: Avoid having a layout with dark background and dark text. Its hardly readable. Better to choose among the samples having light background with dark colored text. For example, a white background with black text is the easiest to read. The color should not distract your reader from the main details of your page. It is an always wise to get feedback from users or friends about what they feel about the color combination of the layout. Use web safe colors as much as possible.

White Space: This is the space between the elements on a web page. Your web page will appear disorganized if there is none or too little white space, Try to have a web layout that look clean, simple, easy to read and navigate to have an effective online presence.

Navigation: Good web layouts have clear and simple navigation scheme as its the key for smooth movement within your site and over long scrolled pages. This helps visitor to find the information quickly and easily. If the presentation and organization of the content is vague, the visitor will get lost which surely hampers your purpose. So have a web layout with easy and intuitive navigation scheme; which on the whole makes visiting the site pleasant and easy. There are many free scripts available on the Net that you could use to create great navigation systems.

Keeping these points in mind while choosing among the free web layouts on the internet makes your web page a pleasing experience with clear, clean, simple and attractive layout. Still I personally feel that the best bang for the buck is a web layout from Template Monster. It may not be quite free but it can come very close with designs as low as $20. A little money out of pocket may guarantee that you won't have the exact same design as your competitor.

Good interactivity engages the user and makes your site memorable by good content presentation, graphics and user-friendly navigation. Your visitor will have an enjoyable experience and wish to return again.

A Simple Guide To Designing Profitable Websites

Your website is where your business resides - it's like the headquarter of an offline company. That's why it's important to practice good web design principles to reach the maximum number of visitors. Here are some tips that will help...

Use clear navigation directions: Your site navigation menu should be uncluttered and concise so that your visitors know how to navigate around your website without any confusion.

Reduce the number of images: It's a fact that graphics make a website look more attractive. But there are still many internet users on dial-up, so keep in mind to reduce the size of your graphics if possible. Large images make your site load slowly and more often than not they are just a waste of bandwidth.  If you find that graphics are essential on your site, you can optimize them by using an image editing program so that they meet a minimum file size.

Keep your text paragraphs at reasonable length: Reading online is a different experience then reading off line print media. If a paragraph is too long, you should split it into separate parts so that the text blocks will be much easier to read. Use a lot of white space between your copy. This gives the eyes some rest, and keeps your readers alert. Also, don't make your font too small, or people will have problems reading your copy.

Make your website cross-browser compatible: If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors. So, always check how your website looks in different browsers. It's best to have a set of browsers on your own computer, rather than relying on online services. You can also use the W3C validator -it may help with your website compatibility.

Avoid using scripting languages on your site: Try to use scripting languages to handle or manipulate data on your site, and not to create visual effects. Scripts are not supported across all browsers, so some visitors might miss important information because their web browser crashes.

Using website templates the right way: Website templates are very affordable these days and can save you a lot of hassle when you want to create a new layout. That's the point of using a template... to save time and effort. You can go a long way by just changing the title, entering your keywords, put in some new graphics and appropriate details and you're done. Example: you find a nice template that suits your gardening hobby site, except the original web designer has put an image of stamps in the header. You can then search for images of garden plants, or gardening tools, to replace the stamps for your hobby site. Just be aware of using too popular templates. If many people use the same template, your site will not appear unique and your credibility as a solid, different business will be tarnished. The last thing you want your site to do is appear generic just like your next-door neighbors.

I hope these tips will help your to make a better performing website.